Internal links that actually compound.
SemlyPro maps your entire content as a knowledge graph, then auto-suggests internal links per article by topical relevance, anchor text variety, and citation authority. Applied at publish. No more orphan pages.
AI Overview answer block
What is internal linking?
Internal linking is the practice of linking from one page on a site to another, passing topical authority and helping search engines understand site structure. Modern internal linking uses a content graph (every page as a node, every shared topic as an edge) to recommend the most-authoritative, most-relevant links per article.
For AEO, internal linking also signals which pages are canonical sources for which topics — important for AI citation routing.
Suggested by shared entities + semantic similarity.
Vary the anchor text to avoid over-optimisation flags.
Link from high-authority pages to new pages to pass juice.
Trusted by content teams winning AI search
Why now
Most sites have orphan pages.
Articles published once and never re-linked. Old articles missing links to your newer category pages. The internal-linking debt accumulates silently.
on the average mid-sized site. Articles with <2 inbound internal links.
SemlyPro maps every page as a content node + every topical relationship as an edge.
Per-article auto-suggested links, applied at publish.
The closed-loop difference
Others suggest links. SemlyPro applies them.
Most internal-linking tools surface suggestions and leave the application as a manual task. SemlyPro applies links at publish AND back-fills old articles automatically.
Capability
Suggestion-only tools
SemlyPro
How it works
From content graph to applied links.
01
Map graph
On CMS connect, we crawl every article and build a content knowledge graph (entities, topics, references).
02
Suggest links
For every new article (or refresh), we suggest 5–10 internal links by topical relevance + anchor variety.
03
Apply at publish
Approved links inserted into the article body before publish. Anchor text optimised per occurrence.
04
Back-fill old articles
New article published? We surface 3–5 old articles that should link TO the new one. One-click back-fill.
What’s inside
Six pillars of graph-driven linking.
Content knowledge graph
Every page mapped as a node. Topical relationships (shared entities, related H2s, semantic similarity) as edges.
Per-article link suggestions
5–10 internal-link suggestions per article, ranked by topical relevance + authority pass.
Anchor text variation
Suggests varied anchor text to avoid over-optimisation. Tracks anchor distribution per linked page.
Orphan page detection
Surfaces articles with <2 inbound internal links. One-click fix recommendations.
Old-to-new back-fill
When you publish a new article, we surface 3–5 old articles that should link to it. One-click apply.
Auto-apply at publish
The wedge. Links inserted into article body at publish time — across WordPress, Webflow, Shopify, HubSpot, all 12 CMSes.
Who it’s for
Built for teams building real topical authority.
Stop fighting orphan pages quarterly. Auto-applied means it just works.
Zero orphans, ongoing
Internal links applied without you opening the CMS. One less manual step.
Zero manual linking
Diff view of every link added. Approve before publish if you prefer manual oversight.
Reviewable link applies
Defensible internal-linking work product. Show clients the graph + the links applied.
Visible link-graph improvement
Customer proof
Real links applied. Real rankings lifted.
Hero case study
How [Customer] lifted rankings 23% via internal linking
[Customer] had 340 articles with weak internal-linking — 40% orphans. SemlyPro’s graph-driven workflow applied 1,847 new internal links across 60 days. Average article ranking lifted 4.2 positions. 89 orphan pages eliminated.
“Internal linking was on the "next quarter" list for two years. SemlyPro killed it in 60 days.”
“Back-filling old articles when we publish new ones is the move I didn’t know I needed.”
Pricing
Graph-driven internal linking, from $149/mo.
Every plan includes the full closed loop — research, generation, and publishing to 12 CMSes.
Business Pro
Growing teams & agencies
Full plan includes the closed loop
FAQ
internal linking, questions answered.
Linking from one page on a site to another, passing topical authority and helping search engines understand site structure. Modern internal linking uses a content graph to recommend the most-authoritative, most-relevant links per article.
On CMS connect, we crawl every article and build a content knowledge graph (entities, topics, references). For every new or refreshed article, we surface 5–10 link suggestions ranked by topical relevance, authority pass, and anchor-text variety.
Yes, at publish time. Approved links inserted into the article body with optimised anchor text. Manual review available before publish if you prefer.
Yes. When you publish a new article, we surface 3–5 old articles that should link TO the new one. One-click back-fill applies the link across the old articles in your CMS.
Any article with fewer than 2 inbound internal links. Flagged in the dashboard with one-click fix suggestions.
Yes. Anchor-text variation tracking ensures no single anchor is used too often across the site. Manual anchor override always available.
All 12 SemlyPro CMSes: WordPress, Webflow, Shopify, HubSpot, Sanity, Contentful, Ghost, Wix, Squarespace, Strapi, Notion, Framer.
Link Whisper and LinkBoss suggest links inside the editor. SemlyPro builds a true content graph (semantic similarity + entity overlap + authority routing), suggests + applies links at publish, AND back-fills old articles automatically.
Yes. Visual graph view shows every article as a node + every internal link as an edge. Spot disconnected clusters, hubs, and orphan pages at a glance.
Yes. Per-language content graphs. Links stay within the same language by default; cross-language linking available with hreflang.
Stop running orphan-page audits. Just link properly.
14-day free trial · Content graph included · One-click back-fill