Content Gap Analysis · across SERP + AI search

Find the content gaps competitors fill. Close them in one click.

Enter your domain plus 1–2 competitor domains. SemlyPro returns every keyword they rank for that you don’t, prioritises by traffic potential, and publishes the gap-closing content directly to your CMS.

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Free · No credit card · Results in <90 seconds

Sample gap analysis · your-brand.com vs. competitor-1.com, competitor-2.comLIVE
KeywordVolumeDifficultyCompetitor 1Competitor 2You
best ai seo tool 20269,400Med#4#9— miss
how to track ChatGPT citations2,200Easy#2#7— miss
aeo vs seo14,800Med#1#6— miss
generative engine optimization5,100Hard#3#5— miss
perplexity visibility tracker880Easy#4— miss

14 high-priority gaps found · 3 marked “Easy”

Publish gap-closers

Prefer a tour first? See how the loop works →

AI Overview answer block

What is content gap analysis?

Content gap analysis is the practice of identifying topics and keywords that competing websites rank for but yours doesn’t then prioritising which gaps to fill based on traffic potential, ranking difficulty, and business relevance.

Unlike keyword research, which starts from a blank page, content gap analysis benchmarks against direct competitors. In the AI-search era it also covers AEO gaps prompts where competitors are cited by ChatGPT, Perplexity, or Google AI Overviews but you aren’t.

Keyword gaps

Search terms competitors rank for on Google that your site doesn’t cover.

AEO gaps

Prompts where AI engines cite competitors but skip your brand entirely.

Topic gaps

Subject clusters competitors own that you have no authority in yet.

Most tools find the gap. SemlyPro finds it, fills it, and publishes the fill to your CMS.

Trusted by content teams closing competitor gaps

ACMENorthwindCatalystLumenBridgewaterTrailheadCosmic

Why now

Your competitors are ranking on questionsyou haven’t answered yet.

Every uncovered topic in your category is a competitor citation, a Google ranking, or an AI Overview mention that goes to someone else. Gap analysis turns that into a fixable list.

67%
of competitor keywords

are missed by the average B2B site — gaps you don’t even know about.

3.4×
more traffic

is captured by sites that close 25%+ of identified gaps in 90 days.

12 wk
average cycle

from discovering a gap to publishing the fill — SemlyPro cuts that to one day.

The closed-loop difference

Ahrefs and Semrush find the gap. SemlyPro fills it.

Every read-only gap tool ends at the spreadsheet. SemlyPro hands you the spreadsheet, the briefs, the drafts, and the publish button — across WordPress, Webflow, Shopify, HubSpot, and 8 more CMSes.

Capability

Read-only gap tools

SemlyPro

Find Google keyword gaps competitors rank for
Find AEO gaps (prompts competitors are cited in)
Prioritise gaps by volume + difficulty + intent
Cluster gaps into topic-authority groups
One-click publish gap-closing content to 12 CMSes
Re-track rankings + citations post-publish
12 CMSes supported: WordPress · Webflow · Shopify · HubSpot · Sanity · Contentful · Ghost · Wix · Squarespace · Strapi · Notion · Framer

How it works

From competitor URL to published gap-closer, in one workflow.

Other tools stop at step three. SemlyPro extends the loop into your CMS — and re-measures the rank and citation lift automatically.

1

01

Compare

Enter your domain plus up to five competitor domains. SemlyPro crawls everything they rank for that you don’t.

2

02

Prioritise

Every gap is scored by search volume, ranking difficulty, AI-citation potential, and topical fit. Quick wins float to the top.

3

03

Generate

For any gap you select, SemlyPro drafts AI-optimised content tuned to the keyword’s SERP intent and your tone of voice.

SemlyPro only
4

04

Publish

One-click to WordPress, Webflow, Shopify, HubSpot & 8 more. Then SemlyPro re-tracks the rankings and citations the gap closes.

What's inside

Six tools that turn gaps into published rankings.

Compare

Multi-domain comparison

Stack up to five competitor domains side-by-side. Surface every keyword they share, every keyword only one of them owns, and every keyword you can take.

Priority

Smart priority scoring

Each gap gets a single score combining volume, ranking difficulty, AI-citation potential, and topical fit. No more sorting 10k-row CSVs.

Dual gap

SERP + AI dual view

See keyword gaps for Google AND prompt gaps for ChatGPT, Perplexity & Google AI Overviews — the same workflow covers both.

Clusters

Topic cluster mapping

Auto-cluster individual gaps into topic-authority groups. Build entity authority instead of chasing one-off keywords.

Intent

SERP intent classification

Each gap is tagged as informational, commercial, navigational, or transactional — so you write the right kind of page first time.

PublishClosed-loop

One-click multi-CMS publishing

The wedge no read-only gap tool can match. Push gap-closing content directly to WordPress, Webflow, Shopify, HubSpot & 8 more — then watch the citations climb.

Who it's for

Built for the teams closing the gap fastest.

SEO leads

Identify and prioritise content gaps without exporting another 10k-row spreadsheet.

From audit to backlog in 1 day

Content marketers

Get a prioritised list of gaps + AI-drafted briefs ready to publish — no manual research.

Topic to published in 8 min average

Founders

See exactly where your blog is losing to competitors — and ship the fixes yourself, fast.

First gap closed in under 7 days

Agencies

Run gap analyses across 50+ client workspaces. White-label-ready reports.

Scale from one to 50 clients

Customer proof

Real gaps closed. Real ranking lifts.

Placeholder

Hero case study

How [Customer] closed 47 competitor gaps in 60 days

Starting with a gap analysis against three direct competitors, [Customer] prioritised 47 quick-win gaps, published 23 to WordPress and Webflow, and lifted organic traffic 3.6× and AI citations 4.2× in the same quarter.

+3.6×
Organic traffic
+4.2×
AI citations
47
Gaps closed
Placeholder

Ahrefs gave us the spreadsheet. SemlyPro gave us the published articles. We closed 22 gaps in our first month.

[Customer Name]
Head of Content · [Company]
Placeholder

We replaced three tools — Ahrefs gap, Frase briefs, and our manual publish workflow — with SemlyPro. Same week we shipped the first 5 gap-closers.

[Customer Name]
SEO Lead · [Company]

Pricing

Closed-loop content gap analysis, from $149/mo.

Every plan includes the full loop — gap discovery, priority scoring, content generation, and publishing to 12 CMSes.

Pro

Solo marketers, founders & small teams

$149/mo
Start free trial

Full plan includes the closed loop

Most Popular

Business Pro

Growing teams & agencies

$249/mo
Start free trial

Full plan includes the closed loop

Enterprise

Mid-market & large organizations

Custom
Talk to sales

Full plan includes the closed loop

See full pricing & what’s included →

FAQ

Content gap analysis, questions answered.

Content gap analysis is the practice of identifying topics and keywords that competing websites rank for but yours doesn't — then prioritising which gaps to fill based on traffic potential, ranking difficulty, and business relevance. In the AI-search era it also includes AEO gaps: prompts where competitors are cited by ChatGPT, Perplexity, or Google AI Overviews but you aren't.

Keyword research starts from a blank page — generating ideas from search-volume data or your own brainstorm. Content gap analysis starts from your competitors' winning content. It is more efficient because every gap is, by definition, a topic with proven search demand AND proven business relevance to your category.

You enter your domain plus up to five competitor domains. SemlyPro crawls every keyword they rank for that you don't, scores each gap by volume, difficulty, AI-citation potential, and topical fit, and groups them into topic clusters. For any gap you select, SemlyPro can then draft the article and publish it to your CMS in one click.

Yes. SemlyPro supports up to five competitor domains in a single comparison. You see gaps unique to each competitor, shared gaps where multiple competitors beat you, and gaps the entire category is missing — useful for identifying market-wide blue-ocean topics.

Keyword gap analysis is a subset focused on individual search terms. Content gap analysis is broader: it covers individual keywords, topic clusters, content formats (e.g., comparison pages vs guides), and — in SemlyPro's case — AEO prompts AI engines answer with competitor content. Keyword gap is necessary; content gap is sufficient.

SemlyPro queries ChatGPT, Perplexity, Google AI Overviews, Gemini, and Claude with the same prompts your buyers use. When a competitor is cited and you aren't, that's an AEO gap. These gaps are scored and prioritised next to traditional keyword gaps in a single unified list.

Ahrefs and Semrush are read-only research tools — they identify gaps and stop there. SemlyPro closes the loop: it identifies the gaps, drafts AI-optimised content that fills them, and publishes that content directly to 12 CMS platforms (WordPress, Webflow, Shopify, HubSpot, and 8 more). Re-tracking after publish is automatic.

Yes. Once a gap is identified and a draft is approved, one click publishes the article to your live CMS — WordPress, Webflow, Shopify, HubSpot, Sanity, Contentful, Ghost, Wix, Squarespace, Strapi, Notion, or Framer. Schema, metadata, and OG tags are applied automatically.

Most gap analyses finish in under 90 seconds for a single competitor and under 5 minutes for the full five-competitor comparison. Results are emailed as soon as they are ready and visible live in your SemlyPro dashboard.

SemlyPro publishes directly to 12 CMS platforms: WordPress, Webflow, Shopify, HubSpot, Sanity, Contentful, Ghost, Wix, Squarespace, Strapi, Notion, and Framer. One click moves a draft from SemlyPro to your live site with schema, meta tags, and OG images applied.

Find the content gaps competitors fill — and close them in one click.

Free gap analysis · 90 seconds · No credit card. Enter your domain + your top competitors and see exactly which keywords you’re losing today.

You
vs
vs

Free · No credit card · Results in <90 seconds